Paddy Power Review
About the Bookmaker
If you are from the United Kingdom or Ireland you will be extremely familiar with Paddy Power. It is a betting behemoth in these countries, and it is licensed in the Isle of Man.
The one other country in which Paddy Power actively promotes its brand is Italy, where it is reviewing operations after stagnant growth in the European food capital (as voted by the WGL).
Paddy Power has shown consistent growth as a brand, increasing its profits from just over €100 million in 2010 to more than €160 million in 2014.
The increase in revenue is largely through its growth in the casino sector, where Paddy Power’s Playtech-powered platform is popular in the United Kingdom. We will review Paddy Power Casino in full in good time.
Sports Markets at Paddy Power
Paddy Power, as you would expect, is football-orientated, with the English Premier League a big focus. Paddy Power offers extensive futures markets for the EPL, including outright betting. These include premiership, championship and minor league winners. There are also more adventurous options such as which teams will be relegated and promoted and betting on ladder finishing positions.
The football hub at Paddy Power is outstanding. It’s easy to find from the left-hand-side navigation bar, which displays all sports in alphabetical order. The most popular sports and current events are listed above this, with football a constant. The hub displays all leagues and when selected you can easily flick through futures, match betting and in-play betting. In this same hub you will find all the leagues from around the world. In the Italian-facing website the Italian League is the default in the football hub.
Horse racing is another big feature at Paddy Power, with markets available on all the racing in the United Kingdom, Ireland, Australia, New Zealand and elsewhere. There are extensive markets for feature events such as the Cheltenham Festival and many jumps meetings. On race day, the bet options are extensive with all your standard exotics and the odd unique market thrown in.
Other popular sports in Britain and Ireland such as the rugby codes, cricket and greyhound racing are also heavily covered. As with horse racing, the markets for greyhound racing will include exotics such as quadrellas and your standard bets: win, place, trifecta and quinellas.
Other sports to bet on: American football, Australian rules, baseball, basketball, beach volleyball, bowls, boxing, cricket, cycling, darts, financials, GAA sports, golf, handball, horse racing, ice hockey, lacrosse, lotteries, motor racing, netball, novelty bets, politics, power play, snooker, tennis, UFC, virtual sports, volleyball, E-sports, triathlon, athletics, badminton, cliff diving, surfing, winter sports, squash, table tennis.
Smartphone Apps and Mobile Site
In the countries in which Paddy Power operates, it has slick smartphone and Android apps, which are available in the iOS and Android stores respectively. The app is extremely functional and has as many sports and races to bet on as the desktop version.
Without a doubt the highlight of Paddy Power’s betting apps is the ability to live stream all UK and Ireland horse races. For us, a pint of guinness in Temple Bar while streaming the races on our phone doesn’t sound too bad.
While the desktop website has copped criticism for being too cluttered, the mobile apps and site are of great quality. The navigation is smooth, with a menu across the top allowing you to choose your sport.
The mobile website is automatically loaded when you visit the website on a smartphone or tablet.
Deposits, withdrawals & currencies accepted
Paddy Power deals in sterling and Euro, with the United Kingdom obviously GBP and the EUR in Ireland and Italy. It is possible to deposit with other currencies.
You can deposit money into your betting account at any of the Paddy Power land-based shops across the United Kingdom and Ireland, which is then accessible via your online portal.
If you want to deposit into your online account there are many different ways including credit and debit cards. These methods are instant but usually have a cap of around £1000, though this will vary.
There are also options such as global payment processor Paypal and web wallets such as Neteller, which are also instant deposits but are also capped.
The best method to deposit large amounts is probably a bank transfer. This can take a night to process, but if you are depositing large sums at Paddy Power this is your best bet.
- Bank Transfer
The minimum amount to withdraw from your account at Paddy Power is £/€10, while withdrawal maximums are £2000 or €2500 daily. Most of the methods above are accepted to withdraw your funds. Each withdrawal method at Paddy Power has different sets of rules. For instance, you cannot withdraw to a PaySafeCard.
Paddy Power promotions, freebets & cashouts
Paddy Power is not shy in giving customers a free bet or two. Often you will place a bet on a football game and they will give you a free bet to place on the same match. At the time of writing Paddy Power was giving punters a £10 bet on any football game on which you had placed a bet that was televised on Sky.
Another frequent promotion involves accumulator bets with Paddy giving 10% or 20% extra on any winnings. Obviously you will need to include a certain number of legs to claim this offer.
For any big events you can almost guarantee Paddy will be chasing your dollar, so sign up at this bookie, keep an eye on the promotions page and check your emails regularly.
New customers also get the opportunity to claim bonus bets upon their initial sign-up. The amount varies depending on the time of the year and whether you are punting on a mobile device.
Paddy Power contact details
Name: Paddy Power
Customer Services: 08000 565 275
Telephone Betting: 08000 565 265
Address: Paddy Power Holdings Limited, 1st Floor, 12-14 Ridgeway Street, Douglas, Isle of Man
Post Code: IM11EN
Paddy Power is a bookie the WGL recommends for UK and European punters. It is renowned for its football markets, with the EPL responsible for a large chunk of its annual turnover. If this is your sport, it is worth putting these guys in your rotation.
For European punters Paddy Power offers a good but not outstanding selection of football markets. With the company founded in Ireland that is understandable, but it could do a better job.
If there is one query on Paddy Power, as with many of the corporate betting sites, it is that it tends to cut off successful punters. This is not an issue for most of us, because our bets cause barely a ripple, but for those betting with large amounts it can rear its head.