Aristocrat appoints former Entain executive as CEO-elect
Australian gaming giant Aristocrat Leisure has appointed former Entain executive Dafne Guisard as its next chief executive, with long-serving CEO Trevor Croker preparing to retire in April 2027.
The appointment, announced on November 12, remains subject to necessary regulatory approvals and follows a board selection process involving both internal and external candidates.
Guisard joined Aristocrat in February 2026 as Chief Commercial Officer for Europe, the Middle East and Africa and subsequently took responsibility for the company’s Product Madness social casino division.
Before joining Aristocrat, she served as Chief Operating Officer at Entain and held senior leadership roles at Kraft Heinz and Anheuser-Busch InBev.
Aristocrat Chairman Neil Chatfield said the appointment would support continuity while positioning the company for further growth.
“The Board considers Dafne the ideal choice to succeed Trevor. Dafne is an outstanding product and people-focused executive with a strong commitment to customers,” Chatfield said.
Guisard, who is from a tech background and has worked in gambling for under two years, welcomed the appointment.
“I am deeply honoured to be chosen to lead this great business as CEO, and am excited at the opportunities ahead. I look forward to working closely with Trevor, the Board and my executive team colleagues to ensure a smooth transition, and accelerate our momentum over coming years,” she said.
Croker has led Aristocrat for nearly a decade, overseeing substantial expansion across land-based gaming, social casino and regulated online gambling.
Guisard will relocate from London to Las Vegas to take up the position, while Croker will assist with the leadership transition.
