AvatarUX increases reach with Alea partnership
Players at more online casinos are set to gain access to AvatarUX’s popular slot games after the studio signed a new distribution agreement with casino aggregation platform Alea.
The partnership will see AvatarUX’s full portfolio integrated into Alea’s platform, giving them a far greater reach, including in markets where they are not currently operating.
For players, the agreement means titles including 3 Power Bears, Blessings of Caishen and 3 Builder Piggies are expected to become available across a wider range of regulated online casinos in the coming months.
PLAY: Top AvatarUX online casinos
AvatarUX has built a strong following among online slot fans thanks to its distinctive art style and proprietary mechanics, with many of its releases featuring innovative gameplay elements that differ from traditional video slots.
AvatarUX Chief Executive Officer Andrew Foster said the deal would significantly broaden the studio’s reach.
“Partnering with Alea is a fantastic milestone for AvatarUX as we continue to expand our network,” he said.
“Alea’s powerful platform and extensive operator network make them an ideal partner to showcase our unique mechanics and engaging portfolio to an even broader audience. We are thrilled to team up and look forward to a very successful collaboration.”
Alea Partnerships Manager Eduard Verdaguer said the iGaming studio’s games would strengthen the platform’s offering.
“We’re always looking to strengthen our platform with content that gives operators more choice and helps them stand out,” he said.
“AvatarUX has built a portfolio that combines originality with broad player appeal, making it a valuable addition to our offering. We’re delighted to welcome them to the Alea platform and look forward to working together.”
Alea’s aggregation platform provides operators with access to more than 23,000 games from over 170 gaming providers, enabling developers such as AvatarUX to expand their distribution without negotiating individual integrations with each casino brand.
