Betano Colombia players can now access Play’n Go casino games
Play’n GO has strengthened its presence in Latin America’s regulated gambling sector after launching its full online casino portfolio with Betano in Colombia.
The agreement sees players at Betano Colombia gain access to Play’n GO’s complete library of games, including flagship titles such as Book of Dead and Reactoonz, as the supplier continues to expand its reach across regulated markets in the region.
The rollout marks another milestone in Play’n GO’s Latin American growth strategy, with Colombia remaining one of the continent’s most mature and established regulated online gambling jurisdictions.
Also read: Top Play’n Go online casinos
“Colombia is an incredibly important market to Play’n GO. It stands out as one of the most stable regulated markets in Latin America, making it a key focus for our long-term growth strategy globally,” Play ‘n Go Chief Commercial Officer Magnus Olsson said.
“Betano is one of the biggest names in global gaming, and they share our commitment to quality, compliance, and delivering exceptional entertainment. Bringing our full portfolio live on their platform in Colombia is an exciting step, and we’re confident this partnership will be a strong success for both parties.”
By partnering with Betano, the premium online betting and gaming brand owned by Kaizen Gaming, Play’n GO is broadening the distribution of its content to one of the country’s leading online gambling operators while reinforcing its focus on licensed markets.
The supplier said the launch will give more Colombian players access to its portfolio of premium casino games, which have become popular with operators across regulated markets worldwide.
The deal also further strengthens Betano’s casino offering, adding hundreds of Play’n GO titles to its existing content library as competition continues to intensify among online casinos in Colombia.
Colombia became the first country in Latin America to regulate online gambling in 2016, and the market has continued to go from strength to strength, developing into one of the largest and most mature regulated gambling industries in the region.
