Pragmatic Play now widely accessible in Ontario and Alberta
Pragmatic Play’s portfolio of online casino games will become more widely available to players in Canada’s regulated iGaming market after the supplier expanded its distribution partnership with aggregation platform St8.
The agreement extends the companies’ existing relationship into Ontario and Alberta, allowing licensed operators using St8’s B2B aggregation platform to integrate Pragmatic Play’s content through a single API.
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Business Development Manager at St8 David Fall said the expansion would make one of the industry’s most recognisable game portfolios available to more online casinos across Canada.
“We’re delighted to expand our partnership with Pragmatic Play into both Ontario and Alberta, making one of the industry’s strongest content portfolios available to even more operators through our aggregation platform,” he said.
“Canada continues to represent an exciting opportunity for the industry, and extending this collaboration further strengthens our premium content offering across regulated markets.”
While the deal is between two B2B companies, it means more regulated Canadian casino brands will be able to offer Pragmatic Play’s catalogue of more than 600 online slot games, alongside its live casino, crash games and other RNG content, without requiring separate integrations.
Popular titles including Sweet Bonanza and Gates of Olympus are expected to become more accessible across licensed operators in both provinces as a result of the expanded partnership.
St8’s aggregation platform currently provides operators with access to more than 200 game providers through a single integration, with the latest agreement further strengthening its offering in Canada’s two regulated online gambling markets.
Pragmatic Play Director of Public Relations Sharon McHugh added that St8 had proven to be a trusted distribution partner and said the company looked forward to further growing its presence across Ontario and Alberta’s regulated markets.
“We’re pleased to extend our partnership with St8 into Ontario and Alberta as we continue to grow our presence across regulated markets,” she said.
“St8 has proven to be a trusted distribution partner, combining a modern technology platform with the regulatory expertise and operational support needed to help bring our content to operators quickly and efficiently. We look forward to building on what has already been a successful collaboration.”
